Towson University
Department of Marketing
Professor of Marketing
123J Stephens Hall
Voice mail: (410)830-4077
Education
BA (Philosophy) St. Thomas Seminary
MBA (Marketing), University of Denver
DBA (Marketing),University of Kentucky
JD University of Baltimore
Professional Background
1980-1997 Head, Office of Impact Evaluation, Bureau of Consumer Protection
Federal Trade Commission, Washington, DC
--Responsible for design and implementation of advertising
and consumer research for litigation and legal support
--Served as FTC' s marketing expert in numerous litigation matters
--Testified before Federal Trade Commission and in Federal Court
1974-1981 Principle, Baltimore Consulting Associates
--Provided marketing consulting services to Baltimore area businesses
and organizations
--Served as expert witness in Marketing if Federal District, Baltimore City,
Baltimore County Circuit Court, and before City/County Liquor Boards
Professional Activities/Expertise
Coordinator of Transportation and Logistics/Cathedral Site
Papal Visit, 1996
Parish Council/Finance Committee
Cathedral of Mary Our Queen, Baltimore
Director, Lambers CPA Review
Baltimore, Maryland
Courses Taught
Marketing Management and Strategy
Marketing Research
Seminary in Marketing and Public Policy
Publications
Published in:
Journal of Advertising Research; Journal of Public Policy &Marketing;
International Marketing Review; Advances in Consumer Research